As 2013 rolls to a close, I am taking some time to reflect on how far this blog has come this year. It’s been an amazing year and I’ve shared a LOT of information here. One random day in January I got some crazy idea to start a blog. I honestly have no idea where the idea really came from or why I thought it would work. But I gave it a shot.
On January 19th, 2013 I wrote my first blog and launched Jenn’s Trends. Now, almost a year later, this blog has been nominated on Social Media Examiner as one of the top blogs of 2013. I am honestly in shock looking back at far we have come! Thank you to each and every one of you who has been a regular reader and those of you who have shared my content relentlessly. I wouldn’t be here without your dedication and passion.
Because many of you are newer readers and some of you may have missed some of the blog postings, I decided to round up the top 10 blogs that were shared here this year. I hope you’ll dig through these older posts and find even more valuable information to help you succeed with social media marketing in 2014
This post is full of insights into why you must be using LinkedIn. It is one of the top social media sites for a reason. And if you’re in any sort of business, you need a professional network – and LinkedIn is the place to do that. I also have tips and advice on how to better interact on LinkedIn which I hope will help you see greater success on this platform.
This was a relatively recent post resulting from Facebook’s admission that organic page reach was down and will continue to decline. Yes, I wrote this in the heat of a rant and it’s a little more “colorful”. But the response and conversation that this post generated across all social media platforms was amazing. If you want to read my take on Facebook’s reduced reach and how they’re only hurting themselves, dig into this post.
We hear and see people promoting how you can master social media in just 30 minutes a day all the time. They’re everywhere – books, webinars, seminars, training events, you name it! But the reality is that there is no quick fix to making social media work. It just simply takes time. This post goes into more detail about how you should consider the time you spend on social media marketing.
So many people share posts blindly. They see a post with an interesting title or from someone they think is interesting and they just share the post. They don’t read it. They have no idea what’s in the content. They have no idea if it is of actual benefit to their audience. I realize I may not share as much content, but I do read every single post I share. I read it, and determine if my audience will enjoy it or find it valuable. If not, I don’t share it. This post is my take on this process. It generated a lot of discussion and you can settle in for a long read if you want to go through all the comments to really enjoy the conversation we had.
I think the title speaks for itself – here is a list of the 75 things you should do on Twitter to be successful with marketing your business.
Again, I think this title is pretty explanatory. You know by now that I love Instagram and that I love it for social media marketing. One question I always get though, is why people should be using it. Well, here’s your answer. See you on Instagram!
This post is a study that I ran to determine how much interaction varied between Instagram and other social media sites. I compared similar (and even identical) posts across multiple social media sites to determine that, in fact, Instagram produces the highest levels of engagement and exposure. I also have some other examples beyond my own data to support this.
When it comes to blogging, the title is just as important as your content. I am by no means a master of excellent blog titles but I’ve learned what works and what doesn’t work. I also have a process that works for me when generating titles. In this post, I provide some tips and advice on how I think you can create better blog titles.
Businesses often think they need to be doing social. They need to be on Facebook and Twitter and sharing content regularly. But what they often don’t get is that it isn’t just doing social, it’s about being social! This post digs further into this and provides some suggestions on how you can better BE social.
I really enjoyed writing this post and all the subsequent comments that resulted from it. I’m so glad it made it into the top 10 posts so that I could reshare it with you! This post is a list of those people who I trust and respect in social media. While the original post is full of people I think you should know about and follow, it’s the comments where even more nuggets can be found. Give yourself some time to really dig through this list of names and find some more great people to follow. And if there’s anyone you think needs to be added to the list, please leave a comment! Let’s keep this conversation going 🙂
Well, there you have it. My top 10 blogs of 2013. I thoroughly enjoyed reliving these and sharing them with you. I hope you enjoy them too!
Have a very Happy New Year! I hope that 2014 brings you all the success and rewards you desire!
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